Diana Moats Marsh
Program & Project Management Leader | Enterprise Delivery | Data, Technology & Operations
- Role
- Chief Customer Officer at Data Intelligence Group
- Location
- Franklin, TN, US
- LinkedIn followers
- 500 followers
About Diana Moats Marsh
I am a senior program and project management leader with 20+ years of experience delivering complex, cross-functional initiatives across data, technology, marketing, and customer operations. I specialize in translating business objectives into executable roadmaps, aligning stakeholders, and leading teams through delivery to measurable outcomes.Throughout my career, I have led multi-workstream programs for Fortune 500 and Fortune 50 organizations, global financial institutions, non-profits, ministries, and high-growth companies. My work spans enterprise data initiatives, digital platforms, SaaS solutions, and integrated marketing programs, often involving multiple teams, vendors, and competing priorities.I began my career in client services and progressively moved into senior leadership roles overseeing project delivery, technology, and operations. Along the way, I developed a strong ability to “speak both business and technical,” serving as the bridge between executive stakeholders and delivery teams to ensure clarity, alignment, and successful execution.As a former COO and VP of Technology, I have built and led high-performing teams, developed scalable delivery processes, and overseen large project portfolios from strategy through launch and optimization. I am particularly energized by complex environments where structure, communication, and disciplined execution are critical to success.Today, I partner with enterprise clients to leverage data and technology to drive smarter decisions and stronger outcomes, while continuing to focus on what matters most: clear priorities, empowered teams, and consistent delivery.
Experience
Chief Customer Officer
Jun 2018 — Present · Franklin, TN, US
Education
Tennessee Tech University - College of Business
BS, Marketing
1994 — 1997
Northeast State Technical Community College
Associates, Business
1991 — 1994
Skills
- Non-Profits
- Management
- Advertising
- Organizational Leadership
- Online Advertising
- Problem Solving
- Nonprofits
- Client Services
- Brand Development
- Multi-Channel Marketing
- SEO
- Customer Experience
- Social Media Marketing
- Leadership
- Account Management
- Interactive Marketing
- Copywriting
- Strategic Planning
- Analytics
- Vendor Management
- Marketing Strategy
- Marketing
- Database Marketing
- B2b
- Direct Marketing
- Online Marketing
- Technical Marketing
- Email Marketing
- Strategy
- Search Engine Optimization (SEO)
- Financial Services
- Marketing Communications
- Direct Mail
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