Diana Balbalosa
Digital Marketing Manager @Contract Jobs
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WORK HISTORY
Digital Marketing Manager @Contract Jobs
New York, NY, US
Campaign Coordination (SEM): Launch and manage digital marketing campaigns across platforms like Google, Bing, Facebook, Instagram, Shopify & other online platforms.•Content Planning & Creation: Create & coordinate with the content team to ensure timely delivery of creative assets such as blogs, social media posts, email campaigns, partnerships and other creative campaigns.•Analytics and Reporting: Track campaign performance and metrics, providing weekly and monthly reports on KPIs, suggesting improvements where necessary.•Web Optimization (SEO): Ensure that all published content is SEO-friendly and execute On-Page SEO, Off-Page SEO & Technical SEO strategies.•Market Research: Stay updated with the latest digital marketing trends and tools, suggesting new strategies to stay ahead of the competition.•Event & Product Ideation: Brainstorm ideas based from current trends, audience analysis and market research.•Project Management: Develop account plans to achieve revenue and growth targets. Monitor account performance and identify opportunities for upselling or cross-selling.•Brand Partnership: Collaborate with marketing teams to execute and promote brand partnerships. Identify and pursue potential brand partnership opportunities.
EDUCATION
Vizio Makeup Academy
Make-Up Artist/Specialist
University of California, Davis
Online Program, Search Engine Optimization
Google Mobile Academy
Certification, Project Management
University of Santo Tomas
Bachelor's Degree, Literature
NYU Tisch Art and Public Policy
Online Program, Music Management
SKILLS
ABOUT DIANA BALBALOSA
With over 10 years of experience in content and digital marketing, I am a passionate and…
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