Diana Contreras

Marketing & Sales Operations Manager @RMS

San Diego, CA, US

I wear many hats, but my core focus is on streamlining processes, optimizing performance, and driving growth through efficient collaboration between revenue-producing teams (sales, marketing, success, and operations).Here\'s a breakdown of key responsibilities:Process Optimization:> Identify and analyze existing sales and marketing processes to find inefficiencies and bottlenecks.> Design and implement new, optimized processes to improve lead generation, qualification, and conversion.> Automate repetitive tasks using automation tools and CRM systems.> Developing and maintaining standard operating procedures and documentation across sales, marketing, and client success teams.Data Analysis & Performance Management:> Tracking and analyzing key performance indicators (KPIs) for sales, marketing, and client success activities.> Creating insightful reports and dashboards to visualize data and provide actionable insights.> Develop and implement data-driven decision-making strategies based on insights from performance analysis.

University of San Diego

Bachelor of Business Administration - BBA