Diana C. Rodriguez
Product Manager @Accenture Song
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WORK HISTORY
Product Manager @Accenture Song
Define product vision, align roadmaps, and launch scalable digital experiences. Known for bringing clarity and collaboration to complex environments, creating experiences that make everyday life smoother, and driving momentum from strategy through build.Some work I’ve enjoyed:• Major US Airline – Facilitated executive alignment through workshops and prioritization frameworks to define a cohesive digital employee experience and multi-year roadmap, accelerating decision-making and delivery.• Freight Transportation – Led strategy and scaling of an employee portal on Adobe Experience Manager, unifying employee populations while improving accessibility and personalized data-driven experiences.• Non-Profit Sports Organization – Led discovery and product strategy, for a new mobile experience connecting athlete communities, through user research and focus groups, shaping an inclusive digital vision to inform executive investment decisions.• Specialty Retailer – Stood up 5 product teams and launched eCommerce enhancements including order tracking and chatbot integration, increasing online sales by 70% and reducing customer service volume by 15%.• Leadership Development Non-Profit – Designed a workforce development strategy and roadmap to upskill 450+ participants, aligning nonprofit and partner goals to expand opportunities for underrepresented talent.Additional work includes leading AI innovation strategy workshops, defining a mobile patient portal POC, and building a data visualization and recommendation engine.
EDUCATION
Stanford University
Bachelor of Science (B.S.)
Walter Payton College Preparatory
High School Diploma
East China Normal University
Mandarin Chinese
ABOUT DIANA C. RODRIGUEZ
Product manager, Design Thinking advocate, and Agile practitioner. I am adept at working with organizations new to Agile and/or user-centered design, helping them transform their businesses and put users’ needs first to create holistic and impactful solutions and experiences. Outside of work you can find me on the soccer field, advocating for sustainable and ethical products, or working with organizations that benefit youth in underserved communities and who are underrepresented in higher education. Let\'s talk about user-centered design, sustainability and/or inclusion & diversity!
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