Dhruv Chawda

About Dhruv Chawda

As a results-oriented Data Analytics & Engineering professional with 4+ years of experience in the e-commerce and fintech sectors, I specialize in using data to uncover insights that drive marketing efficiency, customer growth, and operational excellence.Throughout my career at companies like CashKaro and Paytm, I’ve built data-driven solutions that have directly impacted business performance — from reducing fraudulent activity by 30% through machine learning models to increasing marketing ROI by 25% with dynamic KPI dashboards. I’ve led detailed analyses of multi-channel and influencer marketing campaigns, developing custom attribution models and segmentation strategies that maximized retention and return on ad spend (ROAS).I’m deeply passionate about using data to answer tough questions: Which channels truly drive conversions? How can we optimize CAC and LTV through better segmentation? How can we automate and scale data operations without losing accuracy?My technical stack includes Python, SQL, Power BI, Redshift, and Spark, but what sets me apart is my ability to translate raw data into meaningful, actionable strategies — especially in fast-paced, growth-focused environments.If you’re working on solving challenges in analytics, marketing performance, or growth strategy, I’d love to connect and explore ideas.

Experience

1. Team Lead

   CashKaro.com

   Jul 2024 — Present · Gurugram, IN

Education

• Lovely Professional University

  Bachelor of Coumputer Application, Computer Systems Networking and Telecommunications

  2014 — 2017

• Gautam Buddha University

  Master of Business Administration - MBA, Accounting and Finance

  2018 — 2020