Dhiraj Bhalerao

About Dhiraj Bhalerao

From Blogger to Entrepreneur to Professional – A Journey of GrowthIf careers had movie genres, mine would be a masala blockbuster—a little bit of action, drama, comedy, and a whole lot of plot twists! I started as a blogger, jumped into entrepreneurship, and now navigate the world as a digital marketing professional (with Google algorithms playing the role of unexpected villains 🦹‍). But as a true Bollywood fan, if there’s one song that captures my journey, it’s ‘ ’—because whether in marketing or life, you either evolve or get left behind like an unskippable ad!And just like the world, my career has been divided into two distinct phases: Pre-COVID: The Entrepreneurial LeapThis phase marked the transformation of my hobby into a profession. I co-founded Charlage Technologies Pvt Ltd, where I led a team of four and built a business that specialized in digital marketing solutions, including: Social Media Marketing SEO & Blogging Google Analytics & Ads Content & Email Marketing Online Advertising & Keyword Research Conversion Optimization & Organic Reach SMS Marketing & Website Development Training & SeminarsAs a Co-Founder & Director, my responsibilities extended beyond marketing. I developed essential skills in: Managerial & Leadership Capabilities Strategic Communication Market & Consumer Research Technical & Analytical Expertise Problem-Solving & Decision-Making Post-COVID: The Professional TransformationThe entrepreneurial mindset doesn’t fade—it evolves. Transitioning into a professional role, I leveraged my experience to sharpen my digital marketing expertise in: Crafting data-driven marketing strategies backed by in-depth research. Engaging with the right audience using personalized content. Analyzing trends & platform algorithms for optimized campaigns. Integrating AI & automation tools to enhance performance & ROI.One principle remains unchanged—content is king. The first interaction between a brand and its audience happens through content, and that’s where the magic begins. If you’ve read this far, it means my content has already done its job! Digital marketing is my playground, and I’m always up for a fun, insightful chat—be it SEO secrets, AI wizardry, or social media trends that change faster than fashion! Let’s connect and, if you’re up for it, decode marketing mysteries over coffee at Starbucks!(No keyword stuffing—just caffeine and great ideas!) Reach out to me at- c••••••@dhirajbhalerao.in

Experience

1. Assistant Manager- Digital Marketing

   Agi Greenpac

   Aug 2025 — Present · Hyderabad, IN

   Leading digital marketing initiatives for a leading glass packaging manufacturer, focusing on strengthening digital presence, content marketing, and B2B engagement strategies.Key Contributions:• Led the revamp and restructuring of three corporate websites, improving navigation, user experience, and digital brand consistency.• Developed and launched a structured content marketing initiative including blogs, newsletters, and industry-focused articles to enhance thought leadership.• Reorganised social media strategy across business segments using competitor benchmarking and content planning frameworks.• Executed targeted B2B email marketing campaigns supporting lead nurturing and stakeholder engagement.• Created marketing communication assets for distributors, customers, and internal stakeholders to improve brand alignment.

Education

• NCRD Sterling Institute of Management Studies

  MASTER IN MANAGEMENT STUDIES- MMS, Marketing

  2017 — 2019

• GOVERNMENT COLLEGE OF ENGINEERING, JALGAON.

  Bachelor of Engineering - BE, Electrical Engineering

  2012 — 2016

• Jawahar Navodaya Vidyalaya - JNV

  SSC & HSC, Science

  2009 — 2012