Dhaya Gopalakrishnan

About Dhaya Gopalakrishnan

Contact center management and delivery of credit cards acquisition volumes, Artificial Intelligence enablement in sales, and Bank-wide customer data transformation project- Cross sell of banking/third party products via demographic/regional cohorts in our treasure trove country- Data management of all Co-brand Credit card partnerships, performance tracking- Training & compliance of Co-Brand Credit cards\' sales team - Work closely with Risk, marketing, finance, and customer service- Product management of Credit Cards (Lead for the Segment)- White label, Co-brand, marketplace partnerships- Seasoned B2B, B2C, and BTL Marketer, and Product specialist for Large sales\' teams (10+ years) Acquisition and Sales Strategist for Mass, Affluent banking, and Wealth products- 12+ years of Team Management, Hiring, and Employee relations\' experience, 15+ years of overall experience

Experience

1. Svp1 and Nbm-credit Cards Acquisition - Axis Virtual Center (Avc)

   Axis Bank

   Feb 2024 — Present · Mumbai, IN

Education

• DAV Matriculation Gopalapuram

  HSC, Science

  2003 — 2005

• Bhavans Rajaji Vidhyashram

  AISSE, Science

  1991 — 2003

• Faculty of Management Studies - University of Delhi

  MBA, Finance, Marketing

  2009 — 2011

• College of Engineering Guindy, Anna University

  BE, Manufacturing

  2005 — 2009

Skills

• Product Marketing
• Market Research
• Client Relationship Building
• Sales Operations
• Crm
• Competitive Analysis
• Negotiation
• Marketing Management
• Market Analysis
• Bank Accounting
• Analytics
• Business Strategy
• Business Development
• Banking
• Business Planning
• Business Analysis
• Team Management
• Segmentation
• Channel Partners
• Strategy
• Sales Management
• Brand Management
• Marketing Research
• Marketing
• Marketing Strategy
• Customer Presentations
• Account Handling
• Product Management
• Trade Facilitation
• Management
• Telecommunications
• Process Optimization
• Vendor Management