Dharmendra Upadhyay

Specialty Chemicals, Fuel & Lubricant Additives. Driving Sales,​ Marketing & Business Development

Role
Sales Manager - Fuel & Lubricants Solutions at BASF
Location
Mumbai, MH, IN
LinkedIn followers
500 followers

About Dharmendra Upadhyay

Passionate about driving sustainable business growth through effective mid-to-long term solutions by Customer-centricity, Innovation and operational excellence.Develop and maintain strong, long-lasting relationships with Global/Regional Key Accounts by serving as the primary point of contact for enquiries, challenges and escalations ensuring timely solution and high levels of customer satisfaction.Currently Sales Manager - Key Accounts for Fuel & Lubricant Solutions at BASF India Ltd, with over 17 years of rich experience in Sales, Marketing and Business Development, responsible for Fuel & Refinery Additives, Lube Oil Additives & Highly Reactive Polyisobutene driving 15+ million Euro revenue.Specialized in managing PSU Government tenders and Global/Regional Key Accounts contributing to company\'s profitable revenue growth and market share across Oil refiners, Lube manufacturers, Automobile; Industrial, Metalworking & Masterbatch industry.Dedicated to fostering Key Accounts long-term growth strategies for new products approvals in collaboration within multicultural, cross-functional teams across APAC Product Management & Global Technical teams. Key Achievements:– Increased BASF’s supply share to 45%+ at Global and Indian Key accounts such as Indian Additives, Indian Oil, HPCL, Reliance BP Mobility, Shell, Reliance.– Executed sustainability-driven sales strategies, enabling value pricing and product differentiation– Successfully developed new businesses in Bangladesh and Sri Lanka.– Spearheaded new product Approvals / commercialization at Key Accounts– Drive cross-functional teams in local inventory planning, forecast to enhance supply reliability and consistently exceed business objectives.Proficient in channel management and implementing analytical sales processes to achieve and exceed volume targets, ensuring profitable revenue & cost margins.Appetite to LEARN & GROW, overcome challenges.

Experience

  1. Sales Manager - Fuel & Lubricants Solutions

    BASF

    Feb 2008 — Present · Mumbai, IN

    Manage Global & Regional Key Accounts for Fuel, Refinery, Lube Oil Additives & Polyisobutenes.Formulate Strategy for Product Approval at R&D and subsequent Sales by participating in PSU Govt. Tenders and MNC Oil companies.Co-ordinate in Product development process aligning with R&D, Regional Product Management, Global Technical & Application Teams to develop & service customized innovative solutions for product approvals.To initiate and continue building relationships at the Senior management/Technical levels at Top Key Accounts to develop new Innovative, customized solutions for future sustainable growth.Co-ordinate & derive formula based quotes for Monthly & Quarterly pricing for Global & Regional Key Accounts.Provide monthly rolling forecast on revenues for the assigned product portfolio, review import order status, sales & revenue forecast, optimise inventory across specific country warehouses & hunt for market intelligence.Manage PAN India channel partners network achieving volume targets equally focusing on improving Price management and cost margins.Manage Account receivables & Prepare Sales report in CRM tools, Power BI, COBUS SLICER, evaluate revenues & cost margins on monthly basis

Education

  • University of Mumbai

    MBA

    2005 — 2008

  • Welingkar Institute of Management

    Masters in Marketing Management

    2005 — 2008

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Dharmendra Upadhyay — Sales Manager - Fuel & Lubricants Solutions at BASF in Mumbai, MH, IN | Unifers