Dhanraj Yewale
Programmatic Senior Media Analyst at Target | Working on DBM, DCM, DFP, Previously worked with AppNexus (Xandr) and PubMatic
- Role
- Programmatic Senior Media Analyst at Target
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Dhanraj Yewale
Ad Tech professional with good exposure in RTB, PMP (Private Market Place), programmatic trading, Account Management, Campaign Management & Reporting etc. Ad Tech enthusiast with hands on experience in managing DSP’s, SSP’s, Adnetworks, Ad Exchanges, etc. Worked for some of the biggest players in online advertising like PubMatic and AppNexusA keen analyst and team player with thorough understanding of all aspects of the Online Advertising from understanding Media Buyers/ Advertisers/ Publishers Requirements through direct client interactionExpert in CPM, CPC, CPA module• Creating deal IDs for Display, mobile and video (instream/outstream/interstitials) inventory.• Assist the Media Buyers in successfully closing the deals and manage end to end Deal cycle.• Work to unlock revenue opportunities and troubleshoot delivery issues at both the advertiser and buyer level.• Perform client facing tasks: provide reports on request, troubleshoot Deal Ids, troubleshoot blocked Creatives and provide support to clients troubleshooting Deal ids.
Experience
Programmatic Senior Media Analyst
Dec 2018 — Present · Bengaluru, IN
1) Working extensively on display & video 360 (DBM) to optimize inventory programmaticaly.2) Managed DV360 & TTD campaigns for US clients.3) Handled PMP & PG deal setups4) Led troubleshooting across DSP, GAM & DCM5) Improved CPA / ROAS through optimization strategies6) Social Campaign Setups - Primarily on Facebook Ad Manager (Meta Ads) & Pinterest Ad Manager.7) Optimizing and setting up social campaigns.
Education
Science Collage, Satara
Bachelor of Science (BSc) - Mathematics
Science College, Satara, Maharashtra, India
Bachelor of Science (BSc) - Mathematics
Skills
- Google Analytics
- Online Advertising
- Ad Networks
- Mobile Advertising
- Digital Marketing
- Customer Relationship Management (Crm)
- Ad Serving
- Ppc
- Campaign Management
- Display Advertising
- Optimization
- Pay Per Click (Ppc)
- Monetization
- Strategy
- Doubleclick
- Advertising
- Advertising Operations
- Team Management
- Analytics
- Online Marketing
- Dfp
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.