Dhanashri Virkar
Chief Marketing Manager @ Reliance Digital Retail Ltd
- Role
- Senior Manager - Category Marketing at Reliance Digital
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Dhanashri Virkar
I am a Marketing professional specializing in integrated communication across touchpoints. My expertise lies in the development and delivery of unified marketing strategies panning across ATL, BTL, Digital, Instore activation.I come with an experience of working in Media & now in Retail My key skills include:• Developing integrated communication plans which align with business objectives• Development, management, and evaluation of marketing strategies/ NPI Launch Plans across ATL, BTL, Digital, Instore mediums.Here’s a list of brands I have worked with :• Reliance Digital • Times Television Network • Star India pvt ltd• DNA Newspaper
Experience
Senior Manager - Category Marketing
Apr 2022 — Present
Education
Lala lajpat Rai Institute of Management
masters of management studies, Marketing
2011 — 2013
Podar College of Commerce and Economics
Bachelor of Commerce (B.Com.)
2007 — 2010
Skills
- Advertising
- Social Media Marketing
- Market Research
- Team Management
- Marketing Communications
- Marketing
- Brand Management
- Marketing Strategy
- Customer Service
- Business Development
- Microsoft Office
- Sales
- Research
- E-Commerce
- Segmentation
- Competitive Analysis
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