Dhananjay Singh Rathore

About Dhananjay Singh Rathore

Results-driven Content Lead with 9+ years of experience in SEO-focused strategy within…

Experience

1. Content Team Lead

   Msm Coretech Innovations

   Mar 2025 — Present · Jaipur, IN

   As the SEO Content Lead at MSM Coretech Innovations, I drive the end-to-end content strategy that aligns with our digital marketing and SEO goals. I manage a team of skilled content writers, ensuring the delivery of high-quality, SEO-optimized content that ranks well and resonates with our target audience. Here are some of my key responsibilities in this organisation:1. Lead and mentor a team of content writers to consistently produce engaging, accurate, and SEO-driven content.2. Proofread, edit, and optimize content for clarity, tone, keyword integration, and SERP performance.3. Conduct keyword research using tools like Google Keyword Planner, SEMrush, and Ahrefs to guide content creation.4. Strategize and plan content topics across blogs, service pages, and landing pages based on search trends and business goals.5. Collaborate with SEO and marketing teams to align content with ongoing campaigns, seasonal trends, and product launches.6. Handle and schedule social media content, ensuring a consistent brand voice across platforms.7. Analyze content performance using tools like Google Analytics and Search Console to refine and improve content strategies.8. Maintain content guidelines and best practices across the team to ensure consistency and quality.

Education

• University of Rajasthan

  Bachelor of Arts - BA, Arts, Entertainment, and Media Management