Dhairya Rakheja

Digital Marketing Specialist | Content & Social Media Strategist at Automate Business | Ex Unikaksha

Role
Content & Social Media Marketing Executive at Automate Business
Location
Gurugram, HR, IN
LinkedIn followers
500 followers

About Dhairya Rakheja

Modern Growth Marketer versed in digital strategies and innovative lead generation methods. Driven andambitious, committed to optimizing company costs. Proficient in content creation, social media marketing, and cultivating organic leads for strong ROI.

Experience

  1. Content & Social Media Marketing Executive

    Automate Business

    Nov 2023 — Present · Gurugram, IN

    Created engaging content for Kewal Kishan’s social media platforms, including Instagram, Facebook & Youtube, resulting in a 40% increase in engagement over 6 months. Edited video content through Kapwing AI Editor and Adobe Premiere Pro, resulting in a 35% increase in video views on YouTube.Designed appealing graphics using Canva to enhance brand presence across various social media channels, leading to a 30% growth in brand recognition.Implemented SEO strategies in content creation to improve organic search visibility, resulting in a 40% increase in website traffic. Have put their product ‘Task delegation App’ on first page of google rankings. Managed and grew Kewal Kishan’s Instagram channel, increasing followers from 4k to 23.3k within 6 months through strategic content planning and audience engagement.Collaborated with the marketing team to develop and execute content calendars, ensuring consistent messaging and brand voice across all platforms.Curated and edited Short-form Content, Facebook Ads, Youtube Ads significantly boosting the growth of Kewal Kishan\'s Instagram presence. Boosted On-Page ranking of blogs to above 90 for more than 45+ blogs via Rank Math.

Education

  • FDDI Business School (Ministry of Commerce and Industry, Government of India) , Institute of National Importance - By Act of Parliament

    Bachelor of Business Administration - BBA

    2014 — 2017

  • FDDI Business School (Ministry of Commerce and Industry, Government of India) , Institute of National Importance - By Act of Parliament

    Master of Business Administration - MBA

    2017 — 2019

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Dhairya Rakheja — Content & Social Media Marketing Executive at Automate Business in Gurugram, HR, IN | Unifers