Brennan G.

About Brennan G.

I help ethical, plant-based brands grow through strategy, design, and systems built for long-term impact. With over 8 years of experience, I’ve worked across identity, packaging, partnerships, and storytelling. I adapt to each project’s needs and collaborate closely with thoughtful teams, founders, and agencies who care deeply about the work, and the world.

Experience

1. Brand Leverage Strategist

   Dffrntwrld

   Jun 2019 — Present · Brooklyn, NY, US

   Veteran Brand Strategist with proven success driving transformative growth for global brands (Nike, New Balance, Def Jam) and conscious businesses. Unique expertise in ethical innovation and cultural strategy, backed by 10 years of hands-on experience in brand development, sustainable design, and strategic consulting.CORE COMPETENCIESBrand Strategy & ArchitectureSustainable InnovationCultural Trend AnalysisCreative DirectionEco-friendly Product DevelopmentStrategic PartnershipsDesignKEY ACHIEVEMENTSLed brand strategy initiatives for Creative Control, Nike Sportswear, Park Avenue Artists, JanSport, and Atlantic RecordsPioneered sustainable marketing solutions for Dragon Herbs and Gracias MadreDeveloped go-to-market strategies for emerging brands like CARROTS and Gorilla RxStructured strategic partnerships across sports, music, and conscious consumer sectorsCreated award-winning visual identity systems for vegan lifestyle brandsEXPERTISEStrategic Planning: Deep experience in developing comprehensive brand strategies that align business objectives with cultural relevanceSustainability Integration: 17+ years of specialized knowledge in ethical and sustainable brand developmentMarket Analysis: Expert in identifying emerging cultural trends and converting them into actionable strategiesCreative Leadership: Proven track record of leading cross-functional teams and managing high-stakes client relationshipsCampaign Development: Extensive portfolio of successful integrated marketing campaigns for diverse global brandsINDUSTRIESSports & Athletics | Music & Entertainment | Sustainable Consumer Goods | Plant-Based Brands | Ethical Fashion | Cultural OrganizationsLooking to bring strategic vision and proven expertise to a forward-thinking organization focused on sustainable innovation and cultural impact.

Education

• Alfred Lerner College of Business & Economics at University of Delaware

  Bachelor's degree, Strategic Marketing

• ArtCenter College of Design

  Master's degree, Brand Strategy & Design

Skills

• Japanese
• Mac Proficient
• Graphic Design
• Branding & Identity
• Marketing
• Social Media
• Facebook
• Illustrator
• Viral Video
• Management
• Html
• Adobe Illustrator
• Concept Development
• Digital Photography
• Final Cut Pro
• Web Design
• Youtube
• Spanish-Speaking
• Blogging
• Vegan/Rawfood Chef
• Marketing Strategy
• Leadership
• Concept Design
• Social Networking
• Advertising
• Market Research
• Brazilian Portuguese
• Video Blogging
• Photoshop
• Event Planning
• Social Media Marketing
• Powerpoint
• Microsoft Excel
• Video Editing
• Microsoft Word
• Adobe Photoshop
• Twitter
• Facebook Marketing