Dev Satpathy
Commercial & Medical Strategy for Pharma Industry
- Role
- Director at ProcDNA
- Location
- San Diego, CA, US
- LinkedIn followers
- 500 followers
About Dev Satpathy
Market Access & Omnichannel Operations Expert with a strong foundation in Global Forecasting across 22+ countries, Commercial Sales Operations, and Healthcare Analytics, primarily focused on Oncology and Inflammation, with additional exposure to multiple therapeutic areas.In Market Access Operations, spearheaded automation of contract workflows and analytics, resulting in $1.5M -$4.5M in savings across different clients by eliminating double-dipping discounts and improving rebate accuracy. Enabled Access & Reimbursement Managers to target high-value accounts more effectively through timely delivery of affiliation and contact intelligence.In Omnichannel Strategy, identified critical data gaps and drove accountability with marketing vendors to improve data quality. This empowered smarter budget allocation and helped avoid $2M–$5M in spend on underperforming channels, optimizing future campaign ROI.
Experience
Director
Jan 2025 — Present
Education
Birla Institute of Technology and Science, Pilani
Bachelor of Engineering (B.E.), Electronics and Instrumentation
2012 — 2016
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