Devon Allen

About Devon Allen

I am a go-to-market and operations leader with 13+ years of experience supporting revenue growth, partner performance, and operational execution across large, distributed organizations.My background spans enterprise and field-based roles where I have worked at the intersection of strategy and execution. I have supported go-to-market initiatives, partner and account management, sales operations, and performance analysis, with a focus on improving process clarity, data visibility, and cross-functional alignment.At General Motors, I worked across multi-state territories and partner networks, contributing to the rollout and adoption of new programs and technologies, including EV-related hardware and software initiatives. My responsibilities included demand planning support, performance tracking, incentive and program execution, and collaboration with sales, marketing, finance, and operations teams to improve consistency and outcomes at the field level.More recently, I transitioned into a hands-on operational role, applying enterprise-level experience to frontline execution. In this capacity, I helped improve lead response times, appointment outcomes, and internal workflows by standardizing processes, clarifying ownership, and introducing practical KPI tracking and reporting to support accountability.I bring a grounded, systems-oriented approach and am most effective in roles that translate strategy into executable processes. I am seeking opportunities in go-to-market, revenue operations, sales enablement, or strategic operations, where operational rigor, analytical thinking, and cross-functional collaboration are critical to scaling performance.

Experience

1. Business Develolment Manager Brand Specialist

   Ressler Motors

   Aug 2025 — Present · Bozeman, MT, US

   Brand Specialist | Audi Volkswagen of BozemanNov 2025 – Present• Apply 8+ years of OEM GTM strategy to the luxury automotive sector, driving sales and customer retention for the Audi and Volkswagen brands.• Leverage enterprise CRM tools and data-driven prospecting to manage a high-value pipeline and deliver a premium client experience.• Serve as a subject matter expert on EV hardware/software integration and advanced vehicle technology (utilizing prior GM Energy expertise).Business Development Manager | Strategic OperationsAug 2025 – Nov 2025• Operational Audit & Strategy: Recruited to audit and modernize BDC operations across Toyota, Chevrolet, and Cadillac rooftops.• Rapid Turnaround Results: Achieved a 40% increase in appointments shown and a 10% reduction in lead response time (down to 9 minutes) within the first 60 days.• Process Infrastructure: Authored a comprehensive BDC Playbook, implementing standardized scripts and \"clean handoff\" protocols between digital leads and the sales floor.• Data-Driven Leadership: Established new KPIs and performance dashboards for a team of 10+ agents to ensure accountability and showroom traffic growth.

Education

• Northwood University - DeVos Graduate School

  Executive MBA, Business Administration, Management and Operations

  2017 — 2019

• Northwood University

  Bachelor of Business Administration (B.B.A.), Automotive Aftermarket Management

  2011 — 2013

• Northwood University

  Bachelor of Business Administration - BBA, Automotive Aftermarket Management

  2013