Devon Ikeler
Brand Partnerships & Marketing Leader | Client Experience Champion | Sponsorship | CPG & Beverage | Big Brand Energy ✨
- Role
- New Studio Opening Sales Advisor at Corepower Yoga
- Location
- Philadelphia, PA, US
- LinkedIn followers
- 500 followers
About Devon Ikeler
Every brand has a story worth telling, and I’m the one who figures out how to tell it.I’m a marketing, brand partnerships, and client experience leader with 10+ years of bringing brands to life across luxury retail, AV and live events, entertainment, and wellness. From managing a $10M+ sponsorship portfolio at Live Nation - where I achieved 100% client renewal and a 9.5+ NPS year over year - to getting recruited off the member floor at CorePower Yoga in week one and exceeding sales goals by 107%+ for four consecutive months, the through-line is always the same: genuine love for the brand, obsession with the details, and a belief that the best experiences live in the moments most people overlook.I’m not a gatekeeper, I’m a portal. I share what I love with conviction, and that enthusiasm is contagious. Whether I’m activating a national sponsorship in front of thousands, coaching a teacher through their first membership conversation, or making sure a product display has exactly the right amount of sparkle, I show up the same way every time: all in.A few things that make me, me: Brand storyteller at heart: No idea is too big, and the wild ones usually inspire me most🫶 Relationship-first by nature: The best work happens when the connection goes beyond the contract, and that’s exactly how I operate Detail-obsessed and merchandising-minded: Presentation is never an afterthought Equally at home managing a $10M portfolio or loading up a van at the end of a long activation: No task beneath me, no idea too bigSame person. Same superpower. Different stages.Open to brand partnerships, sponsorship, beverage/CPG marketing, and community-driven sales roles. Let’s connect!
Experience
New Studio Opening Sales Advisor
Nov 2025 — Present · Philadelphia, PA, US
Joined as a Founding Member of the Northern Liberties studio and recruited into the Sales Advisor role within the first week of opening. Exceeded membership sales and retention goals for 4 consecutive months, averaging 107%+ over goal, before transitioning to support the Ardmore studio opening.Currently managing a pipeline of nearly inbound leads for Ardmore, with outreach launching January 13th and a 500+ membership Founding Membership enrollment goal to hit by opening day, currently pacing ahead of plan. Convert new students into long-term members through personalized HubSpot outreach, intro offers, and specialized pricing - while coaching studio teachers on the sales process, building sales enablement tools, and ensuring every student feels welcomed and set up with the right membership for their practice.
Education
Conestoga High School
GED, General Studies
2005 — 2009
Drexel University
Bachelor of Science - BS, Fashion Design and Merchandising
2010 — 2014
College of Charleston
Costume Design
2009 — 2010
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