Devon Schweizer
Marketing Leader | Driving Growth & Innovation in Healthcare Imaging | Award-Winning CT & X-Ray Launch Leader | Collaborative & Results-Driven
- Role
- Marketing Director at Philips
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Devon Schweizer
I’m a strategic marketing leader who loves turning big ideas into results. From leading nationwide product launches to building high-impact fleet programs and award-winning campaigns, I bring a mix of big-picture thinking and hands-on execution.I’ve worked across functions and geographies—partnering with sales, product, and global teams to solve complex challenges and drive growth. Whether planning roadshows, creating customer retention strategies, or enabling sales teams, I focus on work that moves the needle and brings people together.Recognized with Philips Marketing Awards in 2021 and 2023, I’m always looking for smarter ways to deliver impact, inspire teams, and lead with clarity. Let’s make marketing meaningful—and measurable.
Experience
Marketing Director
Oct 2023 — Present · Bothell, WA, US
As a Marketing Director for the computed tomography division within Precision Diagnosis, I lead the strategic direction and execution of marketing initiatives for the North America market. My focus is on driving commercial success through product management and sales enablement, as well as elevating customer engagement and accelerating growth for Philips\' advanced CT portfolio. Key Responsibilities- Drive the North American CT marketing strategy, aligning cross-functional teams around key business objectives and market opportunities- Lead new product introductions (NPI) from strategy to execution, coordinating across teams to ensure successful launches and market adoption- Champion initiatives that enhance sales performance, support product adoption, and strengthen Philips’ position in a competitive imaging market- Engage in product management, ensuring our offerings align with market needs and customer demands- Collaborate closely with sales teams and leadership to develop effective go-to-market strategies and provide ongoing support for sales initiatives- Own daily marketing operations, providing guidance and structure to a collaborative team environment without direct line management- Serve as a strategic voice for North America in global planning conversations, ensuring regional needs and insights shape broader initiatives. Lead customer meetings and strategic engagements to understand customer needs, present solutions, and strengthen relationships- Ensure consistent, impactful marketing communications across all channels to drive brand awareness and product understanding.
Education
Washington State University - College of Business and Economics
Master of Business Administration (MBA), International Business
2012 — 2014
Washington State University - College of Business and Economics
Bachelor of Arts (BA), Marketing/Marketing Management, General
2006 — 2010
Skills
- Microsoft Word
- Powerpoint
- Microsoft Excel
- Siebel 7.x
- Salesforce.com
- Direct Marketing
- Project Management
- Web Design
- Marketing Analytics
- Supervisory Skills
- Trade Shows
- Sales Operations
- Sales Process
- Customer Service
- Customer Relations
- Cross-Functional Coordination
- Digital Photography
- Windows Movie Maker
- Cross-Functional Team Leadership
- Medical Devices
- Product Launch
- Healthcare
- Sales
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