Devin Hong
Senior Marketing Manager @ Johnson & Johnson
- Role
- Senior Marketing Manager, U s Therapy Advancement & Patient Activation at Johnson & Johnson
- Location
- Irvine, CA, US
- LinkedIn followers
- 500 followers
About Devin Hong
At J&J MedTech, I lead U.S. patient activation and market development strategy for cardiac ablation therapies targeting heart rhythm disorders including atrial fibrillation (AFib). I champion acceleration of treatment with an approach centered on patient advocacy and amplified by effective pathways to care. My north star is to deliver measurable impact with an omni-channel approach. I build data-driven campaigns with tactical precision to tackle bottlenecks in access to therapy in cardiac electrophysiology. Leading cross-functionally with teams of strategists, marketers, developers/technologists, and creatives, I turn insights into action to elevate how we connect with patients in addition to physicians, allied health professionals (AHPs), and hospital administration—Skills I\'ve picked up through the years:Marketing Strategy, Omni-Channel Strategy, Digital Marketing Strategy, Digital Experience Management, Downstream Marketing Strategy, Marketing Analytics & Insights, Healthcare Marketing, Life Sciences Marketing, Biotech Marketing, MedTech Marketing, Medical Devices Marketing, Strategic Marketing, Legal Marketing, Project Management, Social Advertising, People Leader, Experiential Marketing, Online Behavior Mapping and Targeting, SEO/SEM Marketing, Website Development, Patient Education, Lead Generation, Salesforce Marketing Cloud, Email Marketing, Digital Infrastructure, CRM, Data Management, Website Development
Experience
Senior Marketing Manager, U s Therapy Advancement & Patient Activation
Jun 2025 — Present · Los Angeles, CA, US
U.S. Commercial Marketing, Electrophysiology
Education
UC Irvine
Bachelor of Arts - BA, Business/Managerial Economics
San Gabriel High School
High School Diploma
UC Irvine
Bachelor of Arts - BA, Liberal Arts and Sciences, General Studies and Humanities
UC Irvine
Certificate, Digital Marketing
Skills
- Customer Service
- Marketing
- Microsoft Office
- Organic Search
- Website Development
- Wordpress
- Powerpoint
- Microsoft Excel
- Microsoft Word
- Adobe Design Programs
- Online Advertising
- Graphic Design
- Google Adwords
- Communication
- Google Analytics
- Digital Media
- Media Outreach
- Brand Development
- Social Media Outreach
- Marketing Communications
- Rhetoric
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