Devin Shanahan
FMCG Distribution Specialist | Brand Accelerator | Leader - VP of Sales at Funtazma
- Role
- Vice President of Sales at K2a Brands
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
About Devin Shanahan
As a seasoned professional in the wholesale trade industry, I have a proven track record…
Experience
Vice President of Sales
Jan 2025 — Present
Develop and execute sales strategies to achieve and exceed revenue and profit targets.Drive business growth by identifying new retail partnerships and expanding market penetration.Manage and strengthen relationships with manufacturer sales rep groups to optimize sales performance.Work directly with mass-market retail buyers to ensure product placement and sell-through success.Analyze sales data and market trends to refine product offerings and maximize profitability.Set and track KPIs for sales performance, ensuring accountability and continuous improvement.Collaborate with marketing and product development teams to create winning sales campaigns.Negotiate pricing, terms, and promotional strategies to secure high-volume retail deals.Oversee inventory planning and logistics coordination to ensure timely product delivery.Lead and mentor the sales team, fostering a high-performance, results-driven culture.
Education
The Wharton School
Master of Business Administration - MBA
2012 — 2018
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