Devata Praneeth

About Devata Praneeth

I’m Praneeth an MBA candidate specializing in marketing with a minor in Business Analytics. At my core, I’m someone who’s deeply curious about how brands earn loyalty, how consumers make choices and how data can sharpen the story. Ever since I came across marketing, I’ve been tuned in - noticing the little things around me. A “SALE 50% OFF” poster in bold red doesn’t just catch my eye; it makes me think why red, why now, who is this really targeting? I often find myself casually asking people why they prefer a certain brand and not another not for research, but because I genuinely enjoy understanding what drives behavior. That mindset pushes me to look beyond the surface. With a strong interest in consumer psychology, brand building, and digital storytelling paired with analytical tools and a problem solving approach I aim to bring both creativity and logic to every decision I’m part of. I\'m also a strong believer in collaboration. I thrive in environments where ideas flow, feedback is real, and execution is sharp. Whether it’s through clubs, workshops, or student initiatives, I constantly look for ways to engage, lead and learn because I believe great work is rarely done in isolation. On the side, I’m a tech enthusiast especially when it comes to smartphones and consumer electronics. I love following how products evolve, how brands position themselves and how user expectations shift with innovation. Always open to learning, collaborating and exploring roles that let me combine insight, creativity and impact.

Experience

1. Marketing Intern

   Amul Gcmmf

   Apr 2025 — Present · Gurugram, IN

   Launch of new Product - Amul Stirred Fruit Yoghurt

Education

• St. Joseph's Public School

  Matriculation

  2007 — 2019

• Tapasya Junior College

  Intermediate

  2019 — 2021

• BML Munjal University

  Master of Business Administration - MBA

  2024 — 2026

• SVKM's Narsee Monjee Institute of Management Studies (NMIMS)

  Bachelor of Business Administration - BBA

  2021 — 2024