Devashish Nadkarnni

Experience

1. Founder

   19 Global

   Apr 2026 — Present · IN

   I help brands strategically invest in sports by building high-impact partnerships with athletes, leagues, and intellectual properties (IPs), ensuring every collaboration delivers both visibility and measurable business outcomes.At 19 Global, we operate as a sports and entertainment consultancy, working closely with brands to unlock the full potential of sports as a marketing platform. Our core focus lies in identifying the right fit between a brand and the sporting ecosystem—whether through athlete endorsements, league partnerships, or IP-led integrations.We specialize in end-to-end execution of celebrity endorsements, where we not only onboard the right talent but also structure commercially viable deals aligned with brand objectives. From leading cricketers to emerging sports personalities, we ensure the association enhances credibility, recall, and consumer trust.In the sponsorship space, we enable brands to partner with premier properties such as IPL franchises and other sporting leagues, providing access to high-visibility assets, team integrations, and player rights. These partnerships are designed to maximize brand exposure across broadcast, digital, and on-ground platforms.Additionally, we craft integrated marketing campaigns that go beyond traditional endorsements—combining storytelling, digital amplification, influencer collaborations, and content-led strategies to create meaningful engagement with target audiences.Our approach is driven by a deep understanding of both brand requirements and the sports landscape, allowing us to deliver partnerships that are not just high in impact, but also efficient in cost and strong in ROI.

Education

• International Institute of Sports & Management - IISM

  Bachelor of Sports Management, Marketing/Marketing Management, General,Research

  2018 — 2021