Devansh Mohata
Brand Manager at Linc Ltd.
- Role
- Brand Manager at Linc Limited
- Location
- Kolkata, WB, IN
- LinkedIn followers
- 500 followers
About Devansh Mohata
Experienced Brand Manager with a demonstrated history of working in the consumer goods…
Experience
Brand Manager
Apr 2021 — Present · Kolkata, IN
Brand Manager for LINCPLUS and deli1. As a guardian of the brand I am responsible to ensure that the products & services resonate with current & potential customers2. Responsible to research and analyze market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies3. Responsible to plan, design and execute effective marketing campaigns targeted at potential customers (B2C and B2B) to support specific marketing objectives4. Responsible to achieve brand targets and objectives based on past performance and forecast by monitoring performance across all sales channels General Trade, Modern Trade, Corporate sales and E-Commerce by engaging with the respective sales departments5. Responsible to approve and oversee the creative development of promotional materials, website content, advertisements, and other marketing-related projects and coordinates with respective agencies
Education
SVKM's Narsee Monjee Institute of Management Studies (NMIMS), Bangalore
Post Graduate Degree in Management, Marketing
2019 — 2021
South Point High School, Kolkata
Commerce
2007 — 2014
St. Xavier's College (Autonomous), Kolkata
Bachelor of Commerce - BCom, Accounting and Finance
2014 — 2017
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