Devan Futterer

About Devan Futterer

There\'s a version of growth strategy that\'s all frameworks and no conviction. That\'s not what I do. I lead a growth team at Marketing Architects, a TV advertising agency in Minneapolis, where I work with brands ready to invest in something bigger than their next performance campaign. My focus is on marketing effectiveness: building the kind of brand presence that drives growth you can actually measure over time, not just this quarter. I get genuinely excited about the science behind how brands grow. Mental availability, reach strategy, and the long-term case for brand investment. But what I care about most is helping people connect that thinking to real decisions and real budgets. Based in Minneapolis. I curl in a league, escape to the BWCA when I can, and own exactly one share of Green Bay Packers stock. If you\'re a marketer rethinking how TV fits your strategy, let\'s talk.

Experience

1. Vice President - Strategic Growth

   Marketing Architects

   Jan 2023 — Present · Minneapolis, MN, US

   Marketing Architects is an All-Inclusive TV agency that rebuilt the traditional agency model to help brands drive profitable growth. Founded in Minneapolis, Marketing Architects has spent 25 years building homegrown technology to solve TV\'s pricing, measurement, and scale challenges. Learn more at marketingarchitects.com.

Education

• University of St. Thomas

  Bachelor of Arts (B.A.), Marketing/Marketing Management, General

  2004 — 2008

Skills

• Direct Response Television
• Marketing
• Marketing Strategy
• Client Relations
• Account Management
• Advertising
• Student Affairs
• Academic Advising
• Communication
• Direct Response
• Networking
• Admissions Counseling
• Student Financial Aid
• Higher Education
• Enrollment Management
• Client Services
• Student Development