Devan Adams

Analyst Alchemist: Transforming Channel Data into Channel Dollars for Telcos, IT Vendors and Partners

Role
Principal Analyst at Informa TechTarget
Location
Chicago, IL, US
LinkedIn followers
500 followers
Information TechnologyView LinkedIn profile

About Devan Adams

PROFESSIONAL SUMMARY• Experienced Principal Analyst (Informa Tech Channel Division) with innovative problem-solving and excellent collaboration skills; adept at delivering informative market trackers, data-driven insights, intuitive analyst reports, innovative surveys, accurate market forecasting, and building strong channel industry connections• Effectively uses proven market research and analysis techniques to successfully develop new market research services designed to meet specific channel industry client needsEDUCATION SUMMARYMaster of Business Administration (MBA) with a focus in Market Research BS in Electrical Engineering | Minor in Mathematics

Experience

  1. Principal Analyst

    Informa TechTarget

    Apr 2023 — Present

    Principal Analyst providing insights and thought leadership for telcos and IT suppliers to optimize go-to-market (GTM) sales via channel partner ecosystems for enterprise, midmarket, and small business sectors.Delivers market trackers, reports, custom research projects, survey research, white papers, webinars, workshops and industry speaking engagements to enhance channel GTM strategies.

Education

  • University of Cincinnati Carl H. Lindner College of Business

    MBA, Market Research

    2005 — 2006

  • University of Cincinnati - College of Engineering and Applied Science

    Bachelor of Engineering - BE, Electrical and Electronics Engineering

    1999 — 2005

  • University of Cincinnati

    Minor, Mathematics

    1999 — 2005

Skills

  • Marketing Research
  • Product Lifecycle Management
  • Pricing Analysis
  • Development of Strategic Marketing Plans
  • Support Documentation
  • Market Analysis
  • Designing Marketing Collateral
  • Building Relationships
  • Marketing
  • Metrics Definition
  • Competitive Analysis
  • Demand Forecasting
  • Brand Positioning Strategies
  • Project Planning

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Devan Adams — Principal Analyst at Informa TechTarget in Chicago, IL, US | Unifers