Devadoss V
Marketing|Growth strategist |Project Manager| Federal Bank | SSN
- Role
- Marketing Manager at Captain Fresh
- Location
- Chengalpattu, IN
- LinkedIn followers
- 500 followers
About Devadoss V
Results-oriented and strategic Business Manager with a proven track record of driving operational excellence, implementing effective business strategies, and delivering sustainable growth. Adept at leading cross-functional teams to achieve organizational objectives, I bring a unique blend of leadership, analytical acumen, and hands-on experience in optimizing processes and fostering collaborative environments. With a keen understanding of market trends and a commitment to innovation, I excel in identifying opportunities for revenue enhancement, cost optimization, and process improvement. Known for cultivating strong client relationships, I am ready to leverage my skills in business development, team leadership, and operational efficiency to contribute to the success of a dynamic organization.
Experience
Marketing Manager
May 2022 — Present · Bengaluru, IN
Overseen marketing activities for 6 States in India, including offline and specialized digital campaigns for sales and lead generation.• Developed and executed roadmaps, business models, and go-to-market plans.• Conceptualized sales specific campaigns• Overall, achieved a Return on Ad spend (RoAS) of at least 3x in various sales campaigns.• Coordinating with the creative agency for creating Brand awareness and expansion into other Geographies.• Devised a marketing plan and Coordinated with the Digital team to create brand awareness and Penetrate into Tier 2 and Tier 3 cities.• Define and track WhatsApp bot metrics that has to be followed and use data to drive continuous product improvement.• Worked with cross functional teams, including design, operation and marketing when we entered new markets keeping our brand growth in mind• Have defined various performance metrices on B2B market place across pan India to improve the overall efficiency.• Successfully led the onboarding initiative for my company onto the ONDC platform. • Oversaw the seamless integration of processes, data migration, and user training, ensuring a smooth transition. • This strategic move has enhanced operational efficiency, improved collaboration, and positioned the company for future growth within the digital landscape.
Education
SSN College of Engineering
Master of Business Administration - MBA
2018 — 2020
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