Destiny Bowers
Senior Manager, Creative Services at Zaxbys
- Role
- Senior Manager, Creative Services at Zaxbys
- Location
- Atlanta, GA, US
- LinkedIn followers
- 500 followers
About Destiny Bowers
Creative and brand marketing leader with 10+ years of experience driving integrated…
Experience
Senior Manager, Creative Services
May 2022 — Present
Ensure consistency and compliance of brand messaging across all marketing channels including advertising, social media, public relations, and point-of-sale.Develop and continually refine brand guidelines to ensure creative compliance across the system.Work with cross-functional teams to ensure best in class development and deployment of brand into creative.Partner with agencies on the development of all external creative assets.Conduct industry analysis and opportunity assessments from a creative perspective.Lead the internal creative team including graphic design, trafficking and production.Manage development and implementation of B2B marketing plans.Exercises supervision over the Graphic Designers and Creative Services Coordinator.
Education
Wesleyan College
Master of Business Administration - MBA
The University of Georgia
Bachelor of Fine Arts (BFA), Graphic Design
2011 — 2015
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