Destiny Esper
Strategic Communications Manager @Arlington Economic Development
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WORK HISTORY
Strategic Communications Manager @Arlington Economic Development
Advisor to Executive Leadership – Counsels County executives and directors on leadership, engagement, DEIB, crisis navigation (including reductions in force), and strategic storytelling.• Executive Ghostwriter – Crafts speeches, op-eds, talking points, notes, and key communications for division and department leaders, the County Board, and the County Manager.• Change & Crisis Strategist – Guides leadership through organizational shifts, restructuring, and high-stakes messaging with clarity and impact.• Strategic Connector – Forges partnerships with businesses and community leaders to strengthen Arlington’s economic ecosystem.• Culture Architect – Founded and leads the Culture & Community Committee, driving initiatives that enhance engagement and workplace culture.• Racial Equity Core Team Member – Shapes countywide policies and practices that advance systemic equity and inclusion.• Inclusive Language Champion – Initiated and led the development of Arlington’s Inclusive Language Guide, ensuring countywide communications reflect Arlington\'s demographics and values.• Strategic Communications Leader – Develops marketing and PR strategies that position Arlington as a premier hub for business and innovation.• Brand & Reputation Builder – Leads storytelling and messaging that elevate Arlington’s profile locally, regionally, and globally.• Data-Driven Strategist – Uses analytics to refine messaging, boost engagement, and align communication with organizational goals.• Northern Virginia Tourism Partnership Rep – Promotes Arlington and the Northern Virginia region domestically and globally as key economic and tourism drivers.• WorldPride Messaging Lead – Led and unified County departments, BIDs, corporate partners like Yelp, and community organizations to amplify Arlington’s LGBTQIA+ initiatives through cohesive, high-impact messaging.• Countywide LGBTQIA+ Advocacy Committee Member – Drives inclusion efforts, ensuring Arlington fully becomes an equity model.
EDUCATION
Franklin College
Bachelor of Arts, Public Relations/Journalism
National University
Master of Science - MS, Organizational Leadership
University of Missouri-Saint Louis
Graduate-level studies, Education
University of Ghana
Semester Abroad, African Studies/Language
SKILLS
ABOUT DESTINY ESPER
Leader, strategist, and executive coach with deep expertise in organizational…
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