Derwin R Horne

About Derwin R Horne

With over 20 years of experience in client implementation, training, and executive…

Experience

1. Sr Manager Kelley Blue Book

   Cox Automotive Inc.

   Apr 2017 — Present

   Responsible for leading a team to implement and support assigned Kelley Blue Book and Cox Automotive products and services within the western division. My primarily responsible is developing and leading a team of ICO Managers, ICO Implementation Consultants and ICO Performance Consultants, is too focused on the implementation and support of assigned products. My goal of these efforts is, 1) solidifying KBB as the clear market leader in automobile transaction guidance and, 2) achieving a high level of satisfaction with dealers and consumers when utilizing Kelley Blue Book’s dealership transaction-focused products and services - KBB Instant Cash Offer (ICO) and KBB Price Advisor (PAPD). • Proactively manage the progress and results of customer dealerships to ensure assigned products and services are implemented and supported to meet/exceed customer expectations. • Provide coaching and mentorship with the purpose of developing managers and providing them with development opportunities for future growth and promotion while developing bench strength and depth. • Foster a consultative, collaborative and responsive team culture, to build and develop strong working relationships with Media Sales and other Cox Automotive colleagues (e.g, Customer Operations, Valuations, Product Management). • Engage in the field through regular ride-a-longs observe and provide in-the-moment feedback and coaching to team members; Identify knowledge gaps related to specific solutions and coach per individual needs. • Support Sales goals through effective implementation of programs at customer locations and ongoing management of client and program performance. • Directly manage Operational budget to achieve targets. • Partner with Sales on evaluating various markets to identify relevant targets for Sales to pursue. • Serve as subject matter expert for assigned products.

Skills

• Marketing Strategy
• Team Leadership
• Team Building
• Product Marketing
• Customer Satisfaction
• Management
• Sales Process
• Leadership
• Lead Generation
• Email Marketing
• Cold Calling
• Sales Operations
• Competitive Analysis
• Motivational Speaking
• Social Media Marketing
• Sales
• Sales Management
• Marketing Management
• Online Advertising
• Salesforce.com
• Strategic Planning
• Web Marketing
• Sem
• Strategic Partnerships
• New Business Development
• Account Management
• Negotiation
• B2b
• Online Marketing
• Customer Retention
• Integrated Marketing
• Retail
• Training
• Marketing
• Advertising
• Business Development
• Digital Marketing
• E-Commerce
• Recruiting
• Direct Sales