Derrick Serianni
Agency Business Consultant @Farmers Insurance
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WORK HISTORY
Agency Business Consultant @Farmers Insurance
Reno, NV, US
An Agency Business Consultant (ABC) at Farmers Insurance is a business coach who works with agency owners to help them grow and improve their operations. Working directly for the Reno District Manager and responsible for coaching agents on business strategy, sales, marketing, and overall performance. Key responsibilitiesBusiness coaching: Provide guidance and support to agents in developing business plans, setting goals, and implementing strategies to improve productivity and profitability.Performance analysis: Evaluate an agency\'s performance by analyzing production and retention metrics, identifying areas for improvement, and recommending solutions.Agent development: Assist new agents with launching their business by helping with office setup, business planning, and marketing systems. ABCs also conduct performance reviews and ongoing coaching for career agents.Training: Facilitate workshops and provide targeted training to help agents and their staff enhance their skills in sales, customer service, and product knowledge.Recruitment support: May assist District Managers in the recruiting process, especially when interviewing highly capitalized agents.Operational support: Offer guidance on staffing strategies, hiring processes, marketing initiatives, and implementing changes to improve agency workflows and client service models. Serves multiple agencies: An ABC supports numerous agencies within a district, conducting regular consultation visits both in-person and virtually.
EDUCATION
D.I.S.C., Myers Briggs,
Extensive Leadership Training, Personal Development Training
Baldwin Wallace University
Criminal Justice / Psychology / Baseball
ABOUT DERRICK SERIANNI
Author, speaker, consultant, and business owner with a demonstrated history of building key relationships and being a conduit to help others succeed. In my most current role as a licensed Farmers Agency Business Consultant, I am able to use over 30 years of experience to support existing agents and strengthen their business. I am also passionate about guiding new agents in personal and professional growth, while developing their sales skills to build a vast book of business. I am specifically skilled in Personality profiles, Relationship development, Business/Strategic Planning, Sales, and Sales Presentations. Strong business development professional studied at Baldwin-Wallace College and United States Air Force Police Academy.Disclosure: farme.rs/disclosure
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