Derek Ball

About Derek Ball

Degreed Marketing Expert with 7+ years of experience in end-to-end marketing campaign strategy, planning, reporting, and analysis. Expert digital marketing leader specializing PPC, paid social and email campaigns, and marketing strategy to maximize conversions and measurement of key performance metrics.Digital Marketing ExpertEmail: d••••••••@gmail.comSenior marketing director excelling in developing end-to-end marketing campaigns and optimizing paid search and social for high conversions and high ROI, managing campaign budgets to ensure the highest return on investment. Degreed marketing expert specializing in marketing analytics and heuristics in the E-commerce and account-based marketing industries. CompetenciesManagementDigital Marketing StrategyData AnalysisGoogle AdsGoogle AnalyticsFacebook AdsLinkedin AdsPaid SearchPaid SocialEmail MarketingLanding PagesSearch Engine OptimizationConversion Rate OptimizationAccomplishments• Spearheaded lead-gen marketing campaign for OIG, resulting in $4.7M in revenue from a campaign budget, targeting a micro-niche of small businesses for legal and financial services. • Complete reworking of Excede Google Ads platform to accommodate its e-commerce subsidiaries and growing the average ROAS by over 200% within three months. Contact me at (50••••••11 for any marketing opportunities.

Experience

1. Agency Owner

   Crown Rights Creative

   May 2022 — Present · WA, US

   Providing over 7 years of marketing experience to local and small businesses as a consultant and PPC, Paid Social and SEO account management. Consulted and implemented marketing and business strategies to over 20 businesses in E-commerce, SaaS, and Agency settings.

Education

• Liberty University

  Bachelor of Science - BS, Religion/Religious Studies

• Simplilearn Alumni

  Digital Marketing

• Western Governors University

  Master of Science in Marketing, Marketing Analytics Specialization, Marketing Analytics