Derek Lunde
Partner + Head of Marketing Services at Red Propeller
- Role
- Head of Marketing Brand at Red Propeller
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Derek Lunde
Marketing and product strategy consultant and director-level team leader with deep agency experience and proven background designing new product brands and marketing campaigns that launch them into the marketplace. Coupled with an educational background in economics and marketing resource management, my skills and passion are for top-level marketing strategy, team leadership and brand creation / integration. I have served brands ranging from real estate developers, government agencies and non-profits to emerging businesses and Fortune 500s.Specialties: Client management, team facilitation + leadership, marketing strategy, communication + direct marketing campaigns, brand identity development, branded environments, service delivery innovation.
Experience
Head of Marketing Brand
Apr 2022 — Present · Seattle, WA, US
I work alongside a wonderful team of marketing directors, creatives, and analyst-minded campaign managers who create new real estate brands and lead marketing campaigns designed to support aggressive leasing and sales goals for our clients and their properties.As Head of Marketing + Brand I have the privilege of overseeing all of Red Propeller\'s brand identity, marketing strategy and campaign management efforts for new and repositioned apartments, condominiums, resort communities, senior living, mixed-use placemaking, and master planned communities. My role is equal parts creative collaborator, client champion, marketing performance coach and bridge between real estate developers, operators, front-line sales staff and marketing partners.I work alongside our real estate product strategy team to ensure the brands we help shape are bold, distinct and clearly portray the positioning opportunity to be attractive to key audience segments.
Education
Pacific Lutheran University - School of Business
Bachelor of Business Administration, Marketing Resource Management
2001 — 2005
Pacific Lutheran University
Bachelor of Arts, Economics
2001 — 2005
Skills
- Email Marketing
- Online Advertising
- Governmental Affairs
- Lead Generation
- Integrated Marketing
- Brand Management
- Public Relations
- Community Engagement
- Media Relations
- Marketing Strategy
- Social Media
- Program Facilitation
- Strategic Communications
- Marketing Communications
- Community Outreach
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