Derek Goodroe

Director of Marketing at Ashley McGraw Architects | Proposal Writer | Communicator | Public Relations

Role
Director of Marketing at Ashley McGraw Architects, D.P.C.
Location
Syracuse, NY, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

Experience

  1. Director of Marketing

    Ashley McGraw Architects, D.P.C.

    Nov 2021 — Present

    Working with firm Principals, oversee the development and delivery of a fully integrated marketing strategy for the firm. Collaborate with market leaders to identify key target clients and emerging opportunities to maintain existing business and secure new business.Marketing/PR: Develop and manage the firm’s marketing activities, including website, social media, written materials, publications, award submissions, speaking engagements, press releases, newsitems, responses to calls for papers, etc. Prepare responses to RFP’s. Manage and direct firmwideand market-focused marketing and communications efforts, and marketing campaigns.Business Development: Work with the Business Development Manager to provide marketing support and tools for the firm’s business development team members.

Education

  • State University of New York at Oswego

    Bachelor of Science, Business Administration, Economics

    2002 — 2004

Skills

  • Photoshop
  • Marketing Strategy
  • Social Media
  • Proposal Writing
  • Microsoft Office
  • Indesign
  • Marketing Communications
  • Marketing
  • Market Research
  • Public Relations
  • Adobe Creative Suite

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Derek Goodroe — Director of Marketing at Ashley McGraw Architects, D.P.C. in Syracuse, NY, US | Unifers