Derek Fischer
Senior Digital Manager @BMO
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WORK HISTORY
Senior Digital Manager @BMO
Using Customer research and emerging technologies, manage the bmo.com technology roadmap, including CMS and platform upgrade. Resulting in #1 ranking for overall Customer Experience (Keynote Systems) and # 2 ranking from Forrester Research (2011)• Manage project team to deliver real time online, multi-channel Appointment Booking tool, the first of its kind in the Canadian financial industry• Provide strategic long term technology solutions for BMO Financial Group public websites including Social Communities• Manage team of Senior Developers and Designers responsible for production implementations to BMO Financial Group public websites and conceptual development for new projects• Recommended technology platform used to launch our BMO Community websites including Homeowner Blog resulting in 30% increase in lead sheet conversion• Key resource contributing to Enterprise Social Media strategy resulting in YouTube, Facebook and Twitter accounts. Responsible for Customer Experience and integration into BMO public websites• Idea creation – conceptualize, business case and lead execution on key “low hanging” initiatives, including automated rate feeds, interactive calculators and enterprise RSS page• Spearheaded enterprise search widget increasing traffic to online financial product applications• Pro-actively manage external vendors. Responsible for onboarding all eChannel vendors from sourcing through Legal, Privacy Office and Information Security
EDUCATION
McMaster University
BA, Sociology, Human Rights
SKILLS
ABOUT DEREK FISCHER
Senior Digital Manager at BMO Bank of Montreal
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