Dennis Behrman

About Dennis Behrman

I blend creativity and big picture thinking with an innovative, highly analytical approach to achieving impressive marketing results for recurring revenue businesses. My successful track record as an executive in private equity backed businesses is the result of extremely high drive and an indomitable will to win in challenging environments.I have a phenomenal eye for talent and have built, managed, and inspired numerous teams that have performed at the highest levels of the marketing game. Most of my efforts are centered around funnel expansion and acceleration, campaigns that cut through noise, and partnering for sales effectiveness.For the first half of my career, I was a technology product manager who had key roles in building software solutions that have delivered hundreds of millions in aggregate revenue. I then translated this product experience to good use as a marketer. I have a knack for understanding the market. I consistently deliver clear prospect, customer, partner, internal, and corporate communications. I am a leader entrusted by boards and peers to solve problems and lead organizations in fabulous execution.I drive revenue growth by designing and implementing a repeatable and reliable sales and marketing funnel. The playbook works great in B2B SaaS and is battle-tested in the Vista portfolio. I incorporate my extensive experience with subscription management, online / mobile / digital products, continuity business models, product marketing, B2B demand generation, and data analytics.Specialties: executive leadership, marketing strategy, demand generation, paid search/PPC, SEO, digital marketing, content marketing, field marketing, social media, email marketing, marketing automation, B2B marketing, agency management, campaign management, strategic planning, positioning, business intelligence, marketing analytics, lead generation, conversion optimization, segmentation & targeting, integrated marketing, nurture tracks, drip marketing, account based marketing, budgeting.

Experience

1. Chief Marketing Officer

   Agility Recovery

   Jan 2025 — Present · Atlanta, GA, US

   When a major disruption strikes your organization, Agility Recovery is the first call you make. We’ve helped thousands of businesses recover from weather disasters and critical resource interruptions. We also help them avoid and recover from cyber attacks and digital disasters as well. Agility Recovery is your business continuity partner, providing on-demand power generation, workspace, IT equipment, data restoration, and enterprise-grade telecommunications connectivity, anywhere in the US and Canada, all in one easy, affordable, tailor-made subscription plan.The business enjoys a great EBITDA margin, a 30-year track record of delivering for customers in their time of need, and a heroic team of people in the field who have thought of everything. Success in my role involves lead and pipeline growth (40% per year since I joined), innovative and effective content creation, leveraging a variety of marketing channels, improving the tech stack, activating partnerships, and going to market in a way that makes sense. I\'m doing incredible things with paid media, product marketing, video content, and extensively leveraging some mindblowing AI stuff to maximize the company\'s return on its go-to-market investment.

Education

• Questrom School of Business, Boston University

  BSBA, Management Information Systems, Operations Management (dual major)

  1994 — 1998

Skills

• Analytics
• Sales Operations
• Strategy
• E-Commerce
• Business Strategy
• Program Management
• Saas
• Risk Management
• Leadership
• Online Marketing
• Marketing
• Customer Relationship Management (Crm)
• Product Management
• Crm
• Positioning
• Telecommunications
• Product Development
• Sales
• Analysis
• Software Development
• Entrepreneurship
• Market Research
• Business Process
• Business Development
• Social Media
• Business Intelligence
• Lead Generation
• Vendor Management
• Competitive Analysis
• Start-Ups
• Management
• Consulting
• Business Analysis
• Negotiation
• Market Analysis
• Strategic Planning
• Marketing Communications
• Coaching
• Executive Management
• Segmentation