Dennis Easterla

Experience

1. Regional Sales Manager

   Everidge

   Aug 2025 — Present · Kansas City, MO, US

   Develop and expand existing/new business opportunities within new and existing markets.Manage territory independent sales representatives, including performance reviews, establishing goals, and insuring that Thermalrite has the best representation available.Assist with the development of the annual sales plan in support of organizational strategy and objectives.Develop sales strategies for improvement based on market research and competitor analyses for each product and service.Review and analyze sales performances against programs, quotes and plans to determine effectiveness.Provide leadership and/or support the design, development, and implementation of products and service lines.Meet with key decision makers, assisting sales representative with maintaining relationships and negotiating and closing deals.Research and develop leads to potential customers, making regular sales calls to develop relationships and follow up on leadsDevelop and deliver sales presentations and close sales in a professional and effective mannerMaintain up-to-date awareness of industry trends & government regulationsDevelop and maintain communications in a cooperative and professional manner with all levels of customers and inter company personnelEstablish and maintain relationships with industry experts and key strategic partners.

Education

• Missouri State University

  Bachelor of Science, Hotel & Restaurant Administration

  1990 — 1993

Skills

• Hospitality
• Negotiation
• Sales
• Budgets
• Food
• Food Service
• Training
• Restaurants
• Food & Beverage
• Sales Operations
• Sales Management
• Marketing
• Management