Deniz M.
Director of Annual Fund and Advancement Communications at Reed College
- Role
- Director of Annual Fund and Advancement Communications at Reed College
- Location
- Portland, OR, US
- LinkedIn followers
- 500 followers
About Deniz M.
Strategic and results-oriented leader with a proven track record of developing and…
Experience
Director of Annual Fund and Advancement Communications
Oct 2022 — Present · Portland, OR, US
Create, implement, and evaluate a comprehensive multi-channel solicitation plan for the Annual Fund that generated 12% year-over-year growth in fiscal year 2025, reaching over $4.7M and exceeding the annual revenue goal. Develop strategies to increase donor retention, upgrades, and acquisition, and monitor progress towards those targets. Create robust reporting for key Annual Fund metrics, regularly present those reports to stakeholders, including the board of trustees, and translate data into actionable insights for data-driven decision-making. Mentor and motivate a team of four to drive impactful fundraising, engagement, and communications strategies. Work closely with frontline fundraisers on key metrics, ensuring strategies for individual donors are in place and that asks are made in a timely manner. Build cross-functional partnerships with various Reed offices to champion the Annual Fund, ensuring widespread understanding of its strategic importance to the college. Lead multi-channel stewardship efforts for Annual Fund donors to ensure strong donor retention and a sustainable donor pipeline. Partner with teams responsible for alumni and parent engagement, including the peer-to-peer alumni and parent fundraising program, to develop and implement comprehensive communication plans that keep audiences informed and engaged. Closely track retention rates and personally solicit donors in lower-performing segments. As a member of the College Advancement Leadership Team, contribute to strategy development, goal setting, and implementation of multi-year plans to maximize engagement with Reed.
Education
DePaul University
Master's Degree
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