Denise Whitney

About Denise Whitney

Specializing in sales & marketing; dietary supplements, personal care, grocery, and…

Experience

1. President

   Creative Innovations By Denise Whitney

   Jan 1997 — Present · Currently in San Diego, CA, US

   Areas of Expertise: Executive Leadership • Sales & Marketing Analysis • Start-Up-CPG• New Product Launches • Sales Team Management • Distributor Management • Key Account Management • Category Management • Market Share Growth • Revenue Growth • Business-Aligned Solutions • Profit Growth • Sales Forecasting • Cross-Functional Collaboration • Strategic Planning • Mergers & Acquisition Strategies •P&L ManagementAs an executive leader with expansive sales and marketing expertise, I have been instrumental in driving domestic and international sales across the natural foods industries and specialty sectors for more than 20 years. I am well versed in leading teams through periods of transformation and stimulating unprecedented growth. As a masterful relationship builder committed to creating customer experiences that differentiate businesses and stimulate brand loyalty, I have been consistently successful in delivering positive bottom-line results. Various times throughout my career, I have capitalized on sales opportunities others have interpreted as nearly impossible. In addition, I have significantly exceeded category growth targets and ushered in global brand development initiatives. Strong relationships with distributors, product brokers, source material, and private label manufacturing companies and strategic knowledge of e-commerce, raw materials, and Amazon.

Education

• Memphis Tech

  Master of Business Administration

• University of California, Irvine

  Interpersonal skills and communication certificate

Skills

• Sales Operations
• New Business Development
• Product Marketing
• Account Management
• Merchandising
• Social Media Marketing
• Marketing
• Product Development
• Social Media
• Entrepreneurship
• Management
• Market Planning
• Retail
• B2b
• Public Relations
• Business Strategy
• Competitive Analysis
• Start-Ups
• Advertising
• Distributed Team Management
• Food
• Nutraceuticals
• Brand Management
• Marketing Strategy
• Key Account Management
• Supplements
• Trade Shows
• Grocery
• Marketing Communications
• Strategic Partnerships
• Personal Care
• Online Advertising
• Strategic Planning
• Consumer Products
• Customer Insight
• Sales Management
• Online Marketing
• Brand Development
• Strategy
• Marketing Management