Denise Sena

About Denise Sena

As a global supply chain strategic partner for startups and Fortune 100 market leaders, my experience spans pharmaceuticals, biotech, cell and gene therapy, MedTech, and vaccines.Navigating supply chain complexities and demand/supply alignment is my passion. Creating a sustainable, reliable supply chain to deliver life-saving medicine to patients is where I thrive. For me, it\'s a commitment.HIGHLIGHTS: Established end-to-end supply chain capabilities, including demand and supply alignment. Led S & OP processes to enhance efficiency and agility. Created centralized distribution centers in South America, streamlined SKUs by 10%, achieved $200M in label harmonization, and doubled sales within five years. Led Merck\'s Cardiovascular franchise supply chain through life-cycle management events, reducing inventory by $20M and improving cycle times by 50%+.As a certified health and wellness coach, I extend my passion for well-being into my life as a dedicated athlete. Competing with the US Tennis Association, I\'ve also served as a triathlon coach and played NCAA D1 soccer. To give back to the sports community, I became a soccer referee, ensuring fair play and inspiring the next generation.Leading the HBA Peak Performance Affinity Group, I champion physical and mental wellness to enhance performance and leadership. My passion lies in mentoring teams and creating environments for individual excellence. HBA provides a platform for increased productivity, reduced stress, and improved work-life integration. I\'ve mentored over 50 professionals, led wellness workshops reducing burnout by 30%, and fostered a community prioritizing holistic success.EXPERTISE:• Digital Global Supply Chain• S & OP and IBP• Value Stream Mapping or E2E Optimization• Global Demand & Supply Alignment• Cross-Functional Collaboration• Commercialization• Transformational Leadership• Scalability• Supplier RelationsEDUCATION & CERTIFICATIONS:• Mini MBA, Digital Supply Chain Management, Rutgers University• MBA, Saint Peter’s University• BSBA, University of Rhode Island• CSCP, APICS• Six Sigma Certification, SIA GlobalRECOGNITION:• Top 50 Women Leaders of New Jersey Award, Women We Admire• HBA Rising Star, Luminary, and Legacy AwardsLet\'s connect and explore how my passion and track record in supply chain excellence can bring value to your team. Together, we can drive innovation, efficiency, and growth for operational excellence and market leadership.

Experience

1. Senior Director, Commercial Operations (Planning Enablement & Field Inventory Readiness)

   Integra LifeSciences

   Nov 2024 — Present · Princeton, NJ, US

   Lead field operations enablement and inventory readiness for a $1.5B global medical technology portfolio, aligning consignment strategy, deployment planning, and commercial analytics to strengthen field effectiveness. Lead and develop a team of 17 across Field Operations and Commercial Planning. Partner with Commercial leadership, Sales, Finance, Supply Chain, Quality, and Business Intelligence to improve inventory productivity, increase field readiness, and enable data-driven decisions through CRM-enabled inventory visibility and collaboration with Commercial Learning & Development.Delivered Results: Improve field effectiveness by running a cross-functional readiness operating model and KPI dashboard that aligns delivery commitments and field inventory risks—enabling same-day escalation decisions and accelerating issue resolution by >80%. Partner with Commercial Learning & Development to design and deliver onboarding and reinforcement training on consignment planning, CRM-enabled inventory visibility, and analytics interpretation—strengthening adoption and execution consistency. Rebuild consignment planning rules by aligning field targets to demand forecasts, quotas, and territory demand signals—reducing excess inventory 15% YoY while improving forecast confidence. Design the field deployment framework for a $14.5M return-to-market launch, shifting from ad hoc “just-in-case” placements to signal-based deployment aligned with forecast and territory demand—enabling same-day deployment while maintaining inventory-to-sales ratio targets. Eliminate $1M in COGS exposure by leading recovery of excess and expired consignment inventory—returning 3,500 units and implementing controls to prevent recurrence.

Education

• University of Rhode Island

  BS, Business Administration

• Rutgers University

  Mini-MBA, Digital Supply Chain Management

• Saint Peter's University

  Master of Business Administration - MBA, Business/Commerce, General