Denis Balbo

Adjunct Professor of Business @Università degli Studi di Torino

Milan, IT
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WORK HISTORY

Jan 2020 — Present

Adjunct Professor of Business @Università degli Studi di Torino

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Turin, IT

As Adjunct Professor of Business, my courses cover strategic marketing, AI applications, and digital management, focusing on how organizations leverage data and emerging technologies to drive customer engagement and sales performance. The curriculum bridges strategic frameworks with real-world case studies, equipping students with tools for data-informed decision-making in dynamic digital markets.

EDUCATION

2003 — 2006

Università degli Studi di Torino

Bachelor of Science in Conservation of Cultural Assets, Lettere e Filosofia

N/A

MIT Sloan School of Management

Digital Business Strategy

SKILLS

E-CommerceSemPubblicitàSocial MediaMarketing OnlineOnline MarketingOnline AdvertisingSales ManagementPubbliche RelazioniDigital MarketingSocial Media MarketingStrategia DigitaleDirect MarketingPublic RelationsMarketing CommunicationMarketingGestione MarketingPubblicità OnlineMarketing StrategyStrategia Di MarketingAdvertisingDigital StrategyMarketing ManagementMarketing DigitaleMarketing CommunicationsGestione Vendite

ABOUT DENIS BALBO

Growth & Strategy leader with 14+ years of experience driving revenue acceleration, GTM design, marketing transformation, and scalable growth frameworks across SaaS, Retail, AI and Consumer brands.Specialized in-> Business model design (SaaS, D2C, omnichannel/Retail/Retail Media)-> Predictable revenue engines (Inbound + Outbound + Partnerships) GTM execution & market expansion-> AI-driven automation for Sales, Marketing & Talent Acquisition Brand, demand gen & performance optimization-> Track record of guiding companies from early-stage to scale-up, leading P&L up to €57M, and driving data-driven strategies across multi-country organizations-> Known for strategic clarity, execution speed, and technological innovation.Key achievements-> 1 successful exits in Tech Retail -> Full P&L ownership of €57M across E-commerce and Omnichannel -> Led the digital acceleration in 6 countries (IT, ES, PT, TR, BENELUX)-> Designed and deployed global E-commerce and CRM strategy -> Managed budgets up to €2M, teams across functions, and third-party partners-> Strong expertise in Salesforce, SAP Hybris, Magento, Shopify, Adobe, AI workflows

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