Deniesha Bell
Product Manager @Siemon
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WORK HISTORY
Product Manager @Siemon
Own the end-to-end product lifecycle for strategic fiber initiatives, from concept and roadmap development through launch and post-launch optimization.• Define product vision, value propositions, and business cases for fiber solutions supporting large-scale and complex deployments.• Partner closely with engineering and R&D to translate market and customer requirements into technical product specifications.• Collaborate with procurement, manufacturing, and supply chain teams to ensure scalability, quality, cost optimization, and on-time delivery.• Analyze market trends, competitive landscape, and emerging technologies to guide product strategy and investment decisions.• Support strategic customers and projects by aligning product capabilities with real-world deployment requirements and timelines.• Work cross-functionally with sales, marketing, and field teams to develop go-to-market strategies, training, and enablement materials.• Track product performance, adoption, and profitability, using data to drive continuous improvement and roadmap prioritization.• Represent the fiber portfolio internally and externally, including customer engagements, industry forums, and partner discussions.
EDUCATION
Coursera
Certificate of Completion, Data Analytics
Arizona State University
Bachelor's Degree, Information Technology
FIDM
AA, Merchandise Marketing
SKILLS
ABOUT DENIESHA BELL
Experienced Procurement Manager with a proven track record in:Procurement & Supply Chain: Global expertise in strategic sourcing, category management, and procurement operations. Skilled in optimizing supply chains, negotiating contracts, and ensuring compliance with industry standards.Product Management: Drive the execution of all processes in the product lifecycle, including market research, competitor analysis, planning, positioning, requirements, roadmap development, and product launch.Translate product strategy into detailed requirements for prototyping and development by engineering teams. Create product strategy documents outlining business cases, high-level use cases, technical requirements, revenue projections, and ROI.Web Development (3 years): Proficient in Web Templates,#HTML, and #CSS for building web solutions.Project Management: Agile project management experience with tools like Jira, Asana, and #Salesforce. Skilled in tracking KPIs and ensuring team communication.Content Authoring (AEM): 3 years of experience in #AEM, building emails, forms, and landing pages in Adobe #Marketo, using HTML & CSS to edit templates.Customer Service: Led IT Helpdesk / Client Success teams, addressing web-related technical issues and service requests.#ProcurementToProduct #WebProducer #DigitalMarketingSpecialist #Marketo #AEM #HTML #CSS #AdobeCreativeSuite #ProductManagement #SalesforceMarketingCloud #Roadmaps #BusinessCase #ROI #StrategicSourcing #DataDrivenDecisions #StrategicSourcing #ProductManagement #CategoryManagement #ERPOptimization #ProductDevelopment
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