Deneen Akture
Chief Marketing and Communications Officer @BDO USA
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WORK HISTORY
Chief Marketing and Communications Officer @BDO USA
Chicago, IL, US
Responsible for brand and marketing strategy, processes and programs in support of go-to-market strategies, and client acquisition and development programs for BDO USA. Lead team of marketing and communications professionals nationwide encompassing brand programs, marketing communications, industry marketing, service line marketing, digital and online programs, proposal development and support, event management, lead generation, CRM, and internal communications. Represent BDO USA on the International Brand and Marketing Committee of the BDO global network.
EDUCATION
Northwestern University, Medill School of Journalism
M.S., Integrated Marketing Communications, Corporate Public Relations Program
University of Notre Dame
B.A., American Studies
ABOUT DENEEN AKTURE
More than 25 years of experience encompassing brand, marketing, lead generation and corporate communications with a focus on delivery and results. Experienced, collaborative leader adept at developing strategies and putting them into practice.Specialties: Corporate branding across global, national and local platforms; integrated marketing for B2B/Professional Services; business and marketing planning and budgeting; CRM, email marketing, and emerging marketing channels; content marketing, go-to-market strategies and plans for complex, matrixed organizations.
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