Dejan Ciric

Senior Pricing Lead @Assent

Responsibilities: Provide expertise on pricing, packaging, and bundling for Assent’s solution suite. Managed the entire pricing lifecycle – from strategy creation to implementation and revenue analyses. Pricing Management o Introduce value quantification from feature to EVE through programs for penalty and supply chain risk mitigation, regulatory knowledge transfer, and system updates. o Price products using the value quantification and competitive benchmark. o Propose and implement pricing methodology to serve as a framework to accomplish desired business goals. o Create and implement a framework for product-led pricing changes. o Collaborate with internal teams and external agencies to develop and adapt pricing strategy, including a complete portfolio pricing review. o Provide insight into KPIs for revenue tracking and strategic decision-making. o Partner with Revenue Operations to design and implement annual price changes and evaluate alternative pricing structures. Product Management: o Lead market segmentation practice to product lifecycle management to create a targeted GTM approach to each segment with tailored value positioning. o Lead competitive landscape monitoring process to support value-price balance. o Apply marketing strategy and pricing fundamentals to create new product and service offerings. Set price points to maximize TAM and value growth. Data collection process: o Lead data management change to enable the pricing decision-making process. o Lead competitor monitoring, including pricing trends and gap analyses. Leadership: o Influence and collaborate closely with cross-functional teams to drive critical outcomes.