Dejah Johnson
Marketing That Sparks Connection and Conversation | AVP Marketing Consultant - Customer Strategy & Experience @ Wells Fargo
- Role
- Marketing Consultant Customer Strategy & Experience at Wells Fargo
- Location
- Charlotte, NC, US
- LinkedIn followers
- 500 followers
About Dejah Johnson
Marketing Professional Turning Big Ideas into Experiences People Remember | Events and…
Experience
Marketing Consultant Customer Strategy & Experience
Nov 2022 — Present · Charlotte, NC, US
Led the development and compliance review of creative assets for national ATM and in branch campaigns, ensuring brand consistency and regulatory alignment while driving visibility and customer engagement across diverse markets • Built and managed a fulfillment ordering system that supported over branch refurbishments nationwide, streamlining operations and improving efficiency through platforms including Protrack and Miller Zell • Partnered with Suma Wealth and cultural experts to co create marketing activations and campaigns that authentically connected Wells Fargo with Hispanic audiences, deepening engagement and fostering brand trust • Managed high impact campaigns during branch closures and safety initiatives, aligning cross functional teams to deliver seamless communication strategies and maintain brand integrity during organizational change
Education
Year Up United
Project Management
University of North Carolina at Charlotte
Bachelor of Arts - BA, Organizational Communication, General
Central Piedmont Community College
Associate's degree, Information Technology Project Management
East Carolina University
Communications , Public Relations/Image Management
2016 — 2020
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