Deep Shikha

Digital Marketing enthusiast | Deputy Manager - Lead Campaign Management at Airtel

Role: Deputy Manager- Lead Campaign Management at airtel
Location: Gurugram, HR, IN
LinkedIn followers: 500 followers

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About Deep Shikha

I am open to learn and explore. I believe in Multi tasking and team building. Self…

Experience

Deputy Manager- Lead Campaign Management
airtel
Jul 2024 — Present · Gurugram, IN
Lead end-to-end campaign management across channels like WhatsApp, Push, Inapp- Prioritize campaign requests from stakeholders and create balanced calendars- Coordinate with internal teams and agencies for timely, error-free execution- Achieved 100% campaign delivery with <5% error rate- Improved CTR and conversion rates through performance tracking and analysis- Boosted user engagement and customer retention via targeted communications- Encouraged experimentation via regular A/B testing- Collaborated with brand and product teams to refine strategy and execution.

Education

Simplilearn Alumni
Masters of Digital Marketing
2021 — 2022
Nalanda College, Biharsharif
BCA

Contact information

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Work email
•••••@airtel.com
Personal email
•••••@•••••.com
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Current company

airtel

Telecommunications · 101K employees · Gurgaon, Haryana, India

Airtel was founded to provide global connectivity and unlock endless opportunities. Our organization embodies a unique blend of energy, innovation, creativity, dedication, scale, and ownership, all aimed at being limitless. At Airtel, we strive to go beyond our duties to create impactful solutions for our consumers. Our team is highly skilled and constantly growing, actively developing infrastructure to introduce cutting-edge technologies like 5G, IoT, IQ, and Airtel Black. We have successfully launched 5G services in over 5,000 cities and towns nationwide, with 10 million unique customers on the 5G network nationally. Airtel Black is another convenient consumer service that provides combined billing for family and friends under a single bill. We also offer enterprise solutions, including national and international long-distance services for carriers. With a subscriber base exceeding 574 million as of 2023, we are committed to delivering effective products that contribute to the realization of a 'Digital India', enabling millions of individuals to connect and thrive for a brighter future. Our presence spans 7,915 census and 802,577 non-census towns and villages, covering almost 96% of the country's population with 388,726 Rkms of optical fiber and an extensive distribution network of 1.2 million outlets. We've also implemented conservation initiatives that have saved 14,676 MWh of electricity, 4412 tonnes of paper through our e-bill initiatives, and recycled 3330 tonnes of e-waste. At Airtel, we believe in taking early ownership, delivering quality, and experimenting with various career paths to boost our trajectories and gain valuable insights into the business, making us the best in the industry. We are committed to creating the ultimate experience for our consumers while maintaining an ecological balance in the world.

airtel.com

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About Deep Shikha

Experience

Deputy Manager- Lead Campaign Management

Education

Simplilearn Alumni

Nalanda College, Biharsharif

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