Deepanshu Bhardwaj
Growth Lead @ Shopdeck | Performance Marketing & Meta Ads Expert | Ex-NIT Kurukshetra’24 | Alumni Executive Board Member NITKKR - Present
- Role
- Growth Lead at ShopDeck
- Location
- Rohtak, HR, IN
- LinkedIn followers
- 500 followers
About Deepanshu Bhardwaj
Deepanshu bridges the gap between data-driven engineering and high-scale growth marketing. Currently, as a Growth Lead at Shopdeck, he manages a portfolio of 16+ D2C brands, overseeing INR 2L+ in daily ad spend. Mainly focusing on \'Problem First Solutioning\'(PFS)—not just running ads, but fixing core business P&L issues like RTO (reduced by 15%) and conversion funnel leakages.Core Impact: Scaled brand ARR by 1200% within 4 months. Consistently delivered 3X+ ROI for high-spend sellers. Built troubleshooting frameworks for catalogue and website optimisation. As an NIT Kurukshetra graduate (2024), he is eager to leverage data insights to drive impactful business decisions while pursuing long-term entrepreneurial aspirations.
Experience
Growth Lead
Sep 2025 — Present · Bengaluru, IN
Managed growth operations for 16+ D2C brands across Meta Ads, overseeing INR 2L/day in ad budgets and scaling ARR from $20K to $260K within 4 months.• Partnered with cross-functional teams (Marketing, Tech, Design, Logistics) to fix core business issues, achieving a 15% reduction in RTO and improving overall brand profitability.• Delivered consistent 3X+ ROI for 3 consecutive weeks across a diverse portfolio of sellers, ensuring stable campaign performance and budget scaling.• Developed in-house troubleshooting frameworks for website and catalog optimization, enhancing client satisfaction and achieving zero churn through structured feedback loops.• Maintained a 75% Spend-to-Live ratio, ensuring consistent budget utilization and significantly reducing inactive account leakage.
Education
National Institute of Technology, Kurukshetra, Haryana
Bachelor of Technology - BTech, Production and industrial engineering
2020 — 2024
Shiksha Bharati Public School
Primary Education, 10
Shiksha Bharati Public School
Secondary education, 12
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