Deepak K Shrivastava

Trade Marketing Manager- Central (Bihar, Jharkhand, Entire UP, Uttrakhand and Nepal)

Role
Assistant Trade Marketing Manager at Hindware Limited
Location
Patna, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Deepak K Shrivastava

Planning & Executing ATL & BTL marketing activities. conceptualisation of BTL activations at HO level and getting the same executed across. Devising media strategies and media plans in synergy with the marketing strategy of the brands, Negotiating and finalizing deals with media, Pre and post evaluation of the campaign, Coordinating with the internal counterpart, the agency and broadcasters on a regular basis for various campaign, Implementation Planning – Involves briefing the agency on plan objectives and timelines, supervising scheduling of spots, monitoring implementation and examining post evaluation of the plan against agreed benchmark Agency Management – Creative/Media/PR • Preparing the Briefs for Gift Box, POS & Job delegation to creative Agency. • Coordinating with the Creative agency in planning TV, Print Creative. • Coordinating with Media Agency on Effective Media Planning for TV & Print. • Market research- CSAT • Digital initiatives • Managing product campaigns • Designed & Introduced Shop-in-Shop concepts & Mini Extension counters for the Brand • Planning Outdoor Communication Strategies & Visibility Program for the Brand • Strategize and execute tie-ups to enhance visibility • Managing merchandising activity for support to retail outlets • Design & Development of POP’s. • Planning & Execution Experience Zone • Effectively use PR as a tool for Brand Imagery & Mileage • Handling customer & trade events, promotions / road-shows & leverage exhibitions.

Experience

  1. Assistant Trade Marketing Manager

    Hindware Limited

    Feb 2018 — Present · Patna, IN

    I am looking Central Zone like Bihar, Jharkhand, Entire UP, Uttrakhand & Nepal

Education

  • Swami Vivekananda Subharti University, Meerut

    Master of Business Administration - MBA, Marketing/Marketing Management, General

    2018 — 2020

  • Xavier's international University

    BBA, Business, Management, Marketing, and Related Support Services

    2008 — 2011

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Deepak K Shrivastava — Assistant Trade Marketing Manager at Hindware Limited in Patna, IN | Unifers