Deepa Belani
Chief Manager at ICICI Bank
- Role
- Chief Manager at ICICI Bank
- Location
- Mumbai, IN
- LinkedIn followers
- 500 followers
About Deepa Belani
An astute professional with over 2 decades of experience in Hospitality, Aviation & …
Experience
Chief Manager
Nov 2006 — Present · Mumbai, IN
Head - Service Relationship Managers (July 2021 till date) Private Banking Domestic and Family Office.Lead and manage the Customer Service Managers in the entire West zone. Compliance with conscience, customer query resolutions, Identify service design and execution issues for high volume transactions. Create a process flow to deliver better customer experience and initiate process walkthroughs improving / re-designing the existing processes. Head - Content Studio (May 2012 - July 2021)Customer Service GroupResponsible to vet and render all customer communication raised by the business product teams.Lead a team of content experts to ensure all customer communication like SMS, E-mails, Internet Banners, Press Ads and system generated transaction messages are in one voice, one tone for all our customers.Ensure that all communication is in standard and structured format as per bank guidelines.Created and implemented Communication Capsule - a communication gold standard now being used by the organisation for all customer communication. Standardised all SMS communication and reduced character count leading to savings of Rs. 3 crore per year.Deputy Manager (November 2006 - May 2012)Private Banking InternationalDriving Secondary Sales across Private Equity and Real Estate funds,Product support of Alternate Investment funds, Process and quality assurance, Communication audit
Education
H.R. College of Commerce & Economics
B. Com, Economics
1993 — 1998
Institute for Technology and Management
Executive Master of Business Administration (MBA), Finance
2012 — 2014
St. Anthony's Girls' High School
SSC
1983 — 1993
Indian School of Business
Digital Marketing & Analytics , Marketing
University of Mumbai
M. Com, Management
2003 — 2007
Skills
- Wholesale Banking
- Marketing Management
- Quality Assurance
- Product Launch
- Process Management
- Customer Service
- Communication Skills
- Operations Management
- Product Support
- Product Management
- Management
- Business Development
- Banking
- Private Banking
- Marketing
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