Deeksha Koli
Growth + Creative Strategist for Apps | Funnels, Ads, Paywalls, Storytelling
- Role
- Growth Director at Perceptycs
- Location
- New Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Deeksha Koli
I am a highly driven & goal-oriented mobile app marketing professional with 7+ years of overall work experience. I\'ve been working with clients from varied industries to help their app businesses grow, both in terms of active users and revenue.I have hands-on experience in App Store Optimization (including conceptualizing app screenshots & app preview videos), User Acquisition/ App Install campaigns on Facebook, Google Adwords, & Apple Search Ads, and mobile app analytics, attribution using tools such as Amplitude, AppsFlyer, etc. I also conduct in-depth competitor research and product (mobile app) audits.In the past, I\'ve reviewed gadgets, written in various niches, handled content marketing, and managed web products for my previous employers. Other professional experiments include covering events and video production.
Experience
Growth Director
Oct 2025 — Present
Education
Netaji Subhas Institute of Technology
Bachelor's Degree, Instrumentation and Control Engineering
2011 — 2015
Lilawati Vidya Mandir
High School, Computer Science
1996 — 2011
Skills
- Editing
- Facebook Ads Manager
- App Sreenshots
- App Videos
- Facebook Marketing
- Digital Marketing
- Content Strategy
- C
- Programming
- Microsoft Office
- Product Management
- Research
- Management
- C++
- Content Development
- Facebook Analytics
- App Analytics
- Web Content Writing
- Team Management
- Technical Writing
- Html
- Data Analysis
- Google Adwords
- Microsoft Powerpoint
- Writing
- Matlab
- Firebase
- Microsoft Excel
- Business Management
- Apple Search Ads
- App Store Optimization
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