Debra Walmsley
Customer Insight Consultant @The AA
Maidenhead, GB
EMAILS
MOBILE NUMBERS
+91 *********19
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WORK HISTORY
Apr 2023 — Present
Customer Insight Consultant @The AA
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London, GB
Currently working with the Insight Management Academy to inspire and support the transformation of insight teams, and with Heathrow to deliver optimised premium customer experiences. Previously worked with Virgin Atlantic to deliver changes to their CX programme, driving improved actionability.
EDUCATION
1983 — 1986
University of York
Bsc, Psychology
SKILLS
Customer InsightSegmentationAdvertising ResearchMarketing ResearchRetailConsumer BehaviourStrategyBrand DevelopmentFocus GroupsProduct DevelopmentQuantitative ResearchMarketingNew Business DevelopmentConsumer InsightManagementMarket ResearchMarketing StrategyIntegrated MarketingMarketing CommunicationsFmcgQualitative ResearchCrmChange ManagementE-CommerceCustomer Experience
ABOUT DEBRA WALMSLEY
A forward thinking senior customer insight professional who excels in the inception…
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