Debra Franks

Retired from Website Producer at Accuride International Inc.

Role
Website Producer at Accuride International Inc
Location
Roanoke, VA, US
LinkedIn followers
500 followers
Information TechnologyView LinkedIn profile

About Debra Franks

The last 30 years I have been working in a Marketing Department. Half of my time was spent on the Marcom side (tradeshows, events, catalogs) and the other half with Online marketing. I enjoy all the different opportunities and projects within a marketing department. I am always looking to increase my skills by learning more and taking on new projects within the department. Listed below are some accomplishments:Website maintenance/development by planning, organize and execute website enhancement projects Have managed the build & launch of 4 websites over the last several years. Most recently managed the build & launch of an Ecommerce site on a Magento platform.Used the following CMS software: Umbraco, Magento, Hygraph & WordpressKnowledge of Google Analytics reportingManaging outside vendors in reference to lead handling, literature fulfillment and promotional fulfillment.Managing databases for email marketing campaigns.Major event coordination - i.e. Tradeshows, Distributor shows, etcWork closely with Sales, Creative Marketing, and third-party vendors to ensure execution and target completion dates for events and projects. Specialties: Website content & project managementTradeshow & event logistic coordinatorManage product inventory and pricing updates for E-Commerce siteWorking with outside Sales Team & Distributors

Experience

  1. Website Producer

    Accuride International Inc

    Oct 2017 — Present · Santa Fe Springs, CA, US

Education

  • Market Motive online

    Certification, Web Analytics Master

    2016 — 2016

  • UCLA Extension, Long Beach

    Certificate, Marketing & Promotions (on-site)

    1999 — 1999

Skills

  • Product Marketing
  • Market Research
  • Marketing Management
  • Sales
  • Email Marketing
  • New Business Development
  • Advertising
  • Event Planning
  • Marketing Strategy
  • B2b
  • Budgets
  • Management
  • Trade Shows
  • Project Management
  • Marketing
  • Marketing Communications
  • Strategic Planning

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Debra Franks — Website Producer at Accuride International Inc in Roanoke, VA, US | Unifers